{"id":5679,"date":"2022-12-01T07:52:46","date_gmt":"2022-12-01T07:52:46","guid":{"rendered":"https:\/\/www.gidaperakendecileri.org\/?p=5679"},"modified":"2022-12-01T07:55:20","modified_gmt":"2022-12-01T07:55:20","slug":"kamuoyunu-bilgilendirme","status":"publish","type":"post","link":"https:\/\/www.gidaperakendecileri.org\/?p=5679","title":{"rendered":"KAMUOYUNU B\u0130LG\u0130LEND\u0130RME"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5679\" class=\"elementor elementor-5679\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ef128ae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3ef128ae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c0ce5df\" data-id=\"6c0ce5df\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5aacae7a elementor-widget elementor-widget-text-editor\" data-id=\"5aacae7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"td-paragraph-padding-1\"><h3><span style=\"color: #000000;\"><strong>Enflasyonla m\u00fccadelenin t\u00fcm payda\u015flar taraf\u0131ndan yo\u011fun bir \u015fekilde y\u00fcr\u00fct\u00fcld\u00fc\u011f\u00fc bu g\u00fcnlerde, perakende i\u015fletmelerini hedef g\u00f6steren, ger\u00e7ekle \u00f6rt\u00fc\u015fmeyen iddialardan sadece derne\u011fimiz \u00fcyesi olan organize g\u0131da perakendecileri de\u011fil, t\u00fcm perakende sekt\u00f6r\u00fc \u00fcz\u00fcnt\u00fc duymaktad\u0131r.<\/strong><\/span><\/h3><p><span style=\"color: #000000;\">Perakende ticaret ile u\u011fra\u015fan i\u015fletmelerin temel g\u00f6revi, kendi imkanlar\u0131n\u0131 da kullanarak temin etti\u011fi \u00fcretim mallar\u0131n\u0131 en iyi ko\u015fullarda t\u00fcketiciye ula\u015ft\u0131rmakt\u0131r. Bu g\u00f6revi yerine getirirken olu\u015fan mecburi operasyon maliyetlerini de kar\u015f\u0131lamaktad\u0131r. Bu s\u00fcre\u00e7 sadece bir \u00fcr\u00fcn kategorisi i\u00e7in de\u011fil, g\u0131da veya g\u0131da d\u0131\u015f\u0131, organize veya geleneksel t\u00fcm perakende sekt\u00f6r\u00fc i\u00e7in i\u015flemektedir. Organize perakendecilerin, \u00f6zellikle y\u00fcksek enflasyon d\u00f6nemlerindeki en \u00f6nemli rol\u00fc ise, \u00fcretimden kaynakl\u0131 fiyat de\u011fi\u015fimlerini, halihaz\u0131rda t\u00fcketicinin al\u0131m g\u00fcc\u00fcn\u00fc d\u00fc\u015f\u00fcnerek olabildi\u011fince az yans\u0131tmakta \u00f6nem kazanmaktad\u0131r. Sekt\u00f6r i\u00e7indeki yo\u011fun rekabet ortam\u0131 ve se\u00e7eneklerin fazla olmas\u0131 da t\u00fcketicinin kendi b\u00fct\u00e7esine en uygun \u00fcr\u00fcn\u00fc sat\u0131n alabilmesini sa\u011flamaktad\u0131r. B\u00f6yle bir ortam\u0131n varl\u0131\u011f\u0131na ra\u011fmen bir i\u015fletmenin fiyatlar\u0131n\u0131 sebepsiz yere g\u00f6z g\u00f6re g\u00f6re y\u00fckseltmesi, ticaret kurallar\u0131na da ayk\u0131r\u0131 kalacakt\u0131r.<\/span><\/p><p><span style=\"color: #000000;\">Baz\u0131 bas\u0131n kurulu\u015flar\u0131nda, sosyal medyada ve baz\u0131 kurum y\u00f6neticileri taraf\u0131ndan, perakende i\u015fletmelerin fiyat politikalar\u0131na, karl\u0131l\u0131klar\u0131na ve tedarik s\u00fcre\u00e7lerine dair ortaya at\u0131lan ithamlar kamuoyunu yanl\u0131\u015f y\u00f6nlendirmektedir. Verilen baz\u0131 \u00f6rnekler, \u00f6zellikle se\u00e7ilen g\u00f6rseller neticesinde o \u00fcr\u00fcnlerin fiyatlar\u0131n\u0131 belirleyen unsurlara dair ger\u00e7ekleri g\u00f6z ard\u0131 etmekte ve perakende zincirlerini hedef g\u00f6stermektedir. S\u00f6z konusu dezenformasyon kampanyas\u0131 nedeniyle ticari ve itibari olarak zarar g\u00f6ren \u015firketlerin \u00f6nemli vergi ve istihdam kaynaklar\u0131 oldu\u011fu, \u00fclkemize \u00f6nemli ekonomik de\u011ferler katt\u0131\u011f\u0131, t\u00fcketicinin her t\u00fcrl\u00fc talebini en uygun \u015fartlarda kar\u015f\u0131lamaya hizmet ettikleri unutulmamal\u0131d\u0131r.<\/span><\/p><p><span style=\"color: #000000;\">T\u00fcketicimizin temel ihtiyac\u0131 olan mutfak harcamalar\u0131na dokunan bir kategori olmas\u0131 nedeniyle \u00f6zellikle g\u0131da perakendecilerine y\u00f6nelik olu\u015fturulmak istenen \u201cyanl\u0131\u015f alg\u0131\u201d, ba\u015fta derne\u011fimiz \u00fcyesi olan perakendecilerin, t\u00fcketici lehine fiyat y\u00f6netme \u00e7abas\u0131n\u0131 hi\u00e7e saymaktad\u0131r. Son olarak, \u201cat\u0131lan her iddian\u0131n do\u011fru \u00e7\u0131kmad\u0131\u011f\u0131n\u0131\u201d dile getiren Say\u0131n Cumhurba\u015fkan\u0131m\u0131z Recep Tayyip Erdo\u011fan\u2019\u0131n da belirtti\u011fi \u00fczere perakende i\u015fletmelerinin her \u015fubesi, neredeyse \u00fcr\u00fcnlerinin tamam\u0131 ve t\u00fcm tedarik s\u00fcre\u00e7leri, ilgili bakanl\u0131k ekipleri ve yerel mercilerce titizlikle incelenmektedir. At\u0131lacak yeni ad\u0131mlarda da sekt\u00f6r\u00fcm\u00fcz her t\u00fcrl\u00fc deste\u011fi sa\u011flamaya kararl\u0131d\u0131r.<\/span><\/p><p><span style=\"color: #000000;\">Kamuoyunun her konuda do\u011fru bilgilendirilmesi, \u00fcr\u00fcnlerin ula\u015f\u0131labilir ve s\u00fcrd\u00fcr\u00fclebilir olmas\u0131 vatanda\u015flar\u0131m\u0131z\u0131n oldu\u011fu kadar sekt\u00f6r\u00fcm\u00fczde faaliyet g\u00f6steren i\u015fletmelerin de faydas\u0131nad\u0131r. G\u0131da Perakendecileri Derne\u011fi olarak, bu inan\u00e7 ve sorumluluk bilinciyle t\u00fcketicilerimizin lehine kamu kurumlar\u0131 ve t\u00fcm i\u015f ortaklar\u0131m\u0131zla beraber ihtiya\u00e7 duyulan her t\u00fcrl\u00fc i\u015f birli\u011fine destek vermeye devam edece\u011fiz.<\/span><\/p><p><strong><span style=\"color: #000000;\">G\u0131da Perakendecileri Derne\u011fi<br \/><\/span><span style=\"color: #000000;\">1 Aral\u0131k 2022<\/span><\/strong><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Enflasyonla m\u00fccadelenin t\u00fcm payda\u015flar taraf\u0131ndan yo\u011fun bir \u015fekilde y\u00fcr\u00fct\u00fcld\u00fc\u011f\u00fc bu g\u00fcnlerde, perakende i\u015fletmelerini hedef g\u00f6steren, ger\u00e7ekle \u00f6rt\u00fc\u015fmeyen iddialardan sadece derne\u011fimiz \u00fcyesi olan organize g\u0131da perakendecileri de\u011fil, t\u00fcm perakende sekt\u00f6r\u00fc \u00fcz\u00fcnt\u00fc duymaktad\u0131r. Perakende ticaret ile u\u011fra\u015fan i\u015fletmelerin temel g\u00f6revi, kendi imkanlar\u0131n\u0131 da kullanarak temin etti\u011fi \u00fcretim mallar\u0131n\u0131 en iyi ko\u015fullarda t\u00fcketiciye ula\u015ft\u0131rmakt\u0131r. Bu g\u00f6revi yerine getirirken [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3730,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[23,33],"tags":[],"class_list":{"0":"post-5679","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-haberler","8":"category-uyelerimizden-haberler-haberler"},"featured_image_src":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/08\/gpd-duyuru_C\u0327alis\u0327ma-Yu\u0308zeyi-1-kopya-2.jpg","author_info":{"display_name":"H\u00fcnkar G\u00f6rel","author_link":"https:\/\/www.gidaperakendecileri.org\/?author=2"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>KAMUOYUNU B\u0130LG\u0130LEND\u0130RME - 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