{"id":3934,"date":"2021-10-05T13:00:56","date_gmt":"2021-10-05T13:00:56","guid":{"rendered":"https:\/\/www.gidaperakendecileri.org\/?p=3934"},"modified":"2021-10-05T13:01:58","modified_gmt":"2021-10-05T13:01:58","slug":"migros-meyve-ve-sebze-yili-kampanyasinin-destekcisi","status":"publish","type":"post","link":"https:\/\/www.gidaperakendecileri.org\/?p=3934","title":{"rendered":"Migros, \u201cMeyve ve Sebze Y\u0131l\u0131\u201d Kampanyas\u0131n\u0131n Destek\u00e7isi"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3934\" class=\"elementor elementor-3934\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ef128ae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3ef128ae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c0ce5df\" data-id=\"6c0ce5df\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5aacae7a elementor-widget elementor-widget-text-editor\" data-id=\"5aacae7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"td-paragraph-padding-1\"><h3><span style=\"color: #000000;\"><strong>Migros, Birle\u015fmi\u015f Milletler G\u0131da ve Tar\u0131m \u00d6rg\u00fct\u00fc\u2019n\u00fcn (FAO) \u201cUluslararas\u0131 Meyve ve Sebze Y\u0131l\u0131\u201d kampanyas\u0131na; meyve sebzelerin mevsiminde t\u00fcketilmesi, korunma ko\u015fullar\u0131 gibi t\u00fcketicileri bilgilendirmeye y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131 ile birlikte yemek tariflerini payla\u015ft\u0131\u011f\u0131 \u201cTam Zaman\u0131nda\u201d adl\u0131 projesiyle destek oluyor. Migros ayr\u0131ca ma\u011fazalar\u0131 ve sosyal medya hesaplar\u0131 arac\u0131l\u0131\u011f\u0131yla kampanyan\u0131n ileti\u015fim \u00e7al\u0131\u015fmalar\u0131n\u0131n geni\u015f kitlelerle bulu\u015fmas\u0131n\u0131 sa\u011fl\u0131yor.<\/strong><\/span><\/h3><p><span style=\"color: #000000;\">G\u0131da kay\u0131p ve israf\u0131n\u0131 azaltmak ve t\u00fcketilebilir durumdaki g\u0131dalar\u0131n yeniden de\u011ferlendirilmesini sa\u011flamak amac\u0131yla \u00f6nc\u00fc uygulamalara imza atan Migros, Birle\u015fmi\u015f Milletler Genel Kurulu karar\u0131 ile &#8220;Uluslararas\u0131 Meyve ve Sebze Y\u0131l\u0131&#8221; ilan edilmesinin ard\u0131ndan Birle\u015fmi\u015f Milletler G\u0131da ve Tar\u0131m \u00d6rg\u00fct\u00fc (FAO) taraf\u0131ndan y\u00fcr\u00fct\u00fclen kampanya \u00e7al\u0131\u015fmalar\u0131n\u0131n destek\u00e7isi oldu. <\/span><\/p><p><span style=\"color: #000000;\">FAO\u2019nun \u201cUluslararas\u0131 Meyve ve Sebze Y\u0131l\u0131\u201d kampanyas\u0131n\u0131 ma\u011fazalar\u0131 ve sosyal medya hesaplar\u0131 gibi farkl\u0131 kanallar \u00fczerinden t\u00fcketicilerle bulu\u015fturan Migros, \u201cTam Zaman\u0131nda\u201d projesi ile kampanyaya katk\u0131 sa\u011fl\u0131yor. Migros, \u201cTam Zaman\u0131\u201d \u00e7at\u0131s\u0131 alt\u0131nda meyve sebzelerin mevsiminde t\u00fcketilmesinin \u00f6nemine dikkat \u00e7ekerken, her ay mevcut d\u00f6nemde t\u00fcketime uygun \u00fcr\u00fcnler i\u00e7in fark\u0131ndal\u0131k \u00e7al\u0131\u015fmalar\u0131 y\u00fcr\u00fct\u00fcyor. Meyve ve sebzelerin korunma ko\u015fullar\u0131 ve g\u0131da \u00f6mr\u00fcn\u00fc uzatmak i\u00e7in ipu\u00e7lar\u0131 ile birlikte birbirinden lezzetli yemek tarifi \u00f6nerilerini t\u00fcketicilerle payla\u015f\u0131yor.<\/span><\/p><p><span style=\"color: #000000;\">Migros ayr\u0131ca, Tar\u0131m ve Orman Bakanl\u0131\u011f\u0131 ve FAO taraf\u0131ndan ortak y\u00fcr\u00fct\u00fclen \u2018G\u0131dan\u0131 Koru Sofrana Sahip \u00c7\u0131k Kampanyas\u0131\u2019n\u0131n da destek\u00e7ileri aras\u0131nda bulunuyor.<\/span><\/p><p><strong><span style=\"color: #000000;\">Migros, G\u0131da Kay\u0131p Oranlar\u0131n\u0131n Azalt\u0131lmas\u0131na ve Tar\u0131msal \u00dcretimde S\u00fcrd\u00fcr\u00fclebilirli\u011fin Sa\u011flanmas\u0131na Katk\u0131 Sa\u011flayan \u00c7al\u0131\u015fmalar\u0131yla D\u00fcnyaya Referans Oluyor<\/span><\/strong><br \/><span style=\"color: #000000;\">T\u00fcrkiye\u2019nin en fazla taze g\u0131da sat\u0131c\u0131s\u0131 olan Migros, tar\u0131msal \u00fcretimin devaml\u0131l\u0131\u011f\u0131 ve \u00e7ift\u00e7ilerin desteklenmesi ve g\u0131da israf\u0131yla m\u00fccadele alan\u0131nda bir\u00e7ok \u00f6nemli projeye imza att\u0131.<\/span><\/p><p><span style=\"color: #000000;\">2010 y\u0131l\u0131ndan bu yana Tar\u0131m ve Orman Bakanl\u0131\u011f\u0131 \u00f6nc\u00fcl\u00fc\u011f\u00fcnde ba\u015flat\u0131lan \u201c\u0130yi Tar\u0131m Uygulamalar\u0131\u201d (\u0130TU) standard\u0131nda \u00fcretilen taze meyve ve sebzeyi ma\u011fazalar\u0131nda sat\u0131\u015fa sunan ilk perakendeci olan Migros, 2020 y\u0131l\u0131nda Tar\u0131m Kredi Kooperatifleriyle olan i\u015f birli\u011fini iki kat\u0131na \u00e7\u0131kararak 100 milyon TL\u2019lik al\u0131m yapt\u0131. Bu y\u0131l ise TKK ve di\u011fer kamu giri\u015fimleriyle 150 milyon TL\u2019lik meyve sebze al\u0131m\u0131 ger\u00e7ekle\u015ftiriyor. Migros, T\u00fcrkiye\u2019de ilk olarak, blockchain teknolojisini m\u00fc\u015fteri kanad\u0131na ta\u015f\u0131yarak, t\u00fcketicilerin Migros ma\u011fazalar\u0131nda sat\u0131lan MB (MigrosBlockchain) logolu 750 \u00e7e\u015fidin \u00fczerindeki meyve ve sebzenin tarladan rafa kadar olan yolculu\u011funa eri\u015fimini sa\u011flad\u0131.<\/span><\/p><p><span style=\"color: #000000;\">Tar\u0131msal \u00fcretimin \u00e7e\u015fitlili\u011finin korunmas\u0131 amac\u0131yla y\u00fcr\u00fctt\u00fc\u011f\u00fc Anadolu Lezzetleri projesi ile kaybolmaya y\u00fcz tutmu\u015f lezzetleri g\u00fcn y\u00fcz\u00fcne \u00e7\u0131karan Migros, 2020 y\u0131l\u0131nda Anadolu\u2019nun verimli topraklar\u0131na ve tar\u0131m\u0131n \u00f6nemine dikkat \u00e7ekmek amac\u0131yla haz\u0131rlad\u0131\u011f\u0131 ve destek\u00e7ileri aras\u0131nda FAO\u2019nun da bulundu\u011fu \u201cTar\u0131m Bizim Gelece\u011fimiz\u201d belgeselini izleyiciyle bulu\u015fturdu.<\/span><\/p><p><span style=\"color: #000000;\">2030 y\u0131l\u0131na kadar, g\u0131da imha tonaj\u0131n\u0131n g\u0131da sat\u0131\u015f tonaj\u0131na olan oran\u0131n\u0131 yar\u0131 yar\u0131ya indirme hedefiyle \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcren Migros, ileri teknolojiyi de kullanarak fazla stoklaman\u0131n \u00f6n\u00fcne ge\u00e7iyor. G\u0131daya Sayg\u0131 projesi kapsam\u0131nda, t\u00fcm d\u00fcnyada ilgi g\u00f6ren \u201cS\u00fcrpriz Kutu\u201d projesini T\u00fcrkiye\u2019de uygulayan ilk perakendeci olan \u015firket, Fazla mobil uygulamas\u0131 \u00fczerinden, olgun meyve-sebzeler ve hemen t\u00fcketime uygun et \u00fcr\u00fcnleri, taze ve kuru g\u0131dalar\u0131, y\u00fczde 50 indirimli olarak sat\u0131\u015fa sunuyor.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Migros, Birle\u015fmi\u015f Milletler G\u0131da ve Tar\u0131m \u00d6rg\u00fct\u00fc\u2019n\u00fcn (FAO) \u201cUluslararas\u0131 Meyve ve Sebze Y\u0131l\u0131\u201d kampanyas\u0131na; meyve sebzelerin mevsiminde t\u00fcketilmesi, korunma ko\u015fullar\u0131 gibi t\u00fcketicileri bilgilendirmeye y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131 ile birlikte yemek tariflerini payla\u015ft\u0131\u011f\u0131 \u201cTam Zaman\u0131nda\u201d adl\u0131 projesiyle destek oluyor. Migros ayr\u0131ca ma\u011fazalar\u0131 ve sosyal medya hesaplar\u0131 arac\u0131l\u0131\u011f\u0131yla kampanyan\u0131n ileti\u015fim \u00e7al\u0131\u015fmalar\u0131n\u0131n geni\u015f kitlelerle bulu\u015fmas\u0131n\u0131 sa\u011fl\u0131yor. G\u0131da kay\u0131p ve israf\u0131n\u0131 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3935,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[23,32],"tags":[],"class_list":{"0":"post-3934","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-haberler","8":"category-sektorden-haberler-haberler"},"featured_image_src":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/10\/migros-meyve-yili.jpg","author_info":{"display_name":"H\u00fcnkar G\u00f6rel","author_link":"https:\/\/www.gidaperakendecileri.org\/?author=2"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Migros, \u201cMeyve ve Sebze Y\u0131l\u0131\u201d Kampanyas\u0131n\u0131n Destek\u00e7isi - GPD<\/title>\n<meta name=\"description\" content=\"Migros, Birle\u015fmi\u015f Milletler G\u0131da ve Tar\u0131m \u00d6rg\u00fct\u00fc\u2019n\u00fcn (FAO) \u201cUluslararas\u0131 Meyve ve Sebze Y\u0131l\u0131\u201d kampanyas\u0131na; 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