{"id":2873,"date":"2021-02-17T10:19:33","date_gmt":"2021-02-17T10:19:33","guid":{"rendered":"https:\/\/www.gidaperakendecileri.org\/?p=2873"},"modified":"2021-02-17T10:22:22","modified_gmt":"2021-02-17T10:22:22","slug":"lead-network-baskani-aysun-zaman-kadinlar-is-hayatinda-sadece-cinsiyet-esitligini-saglamak-icin-degil-ekonomik-deger-yaratmak-icin-de-daha-fazla-yer-almalilar","status":"publish","type":"post","link":"https:\/\/www.gidaperakendecileri.org\/?p=2873","title":{"rendered":"LEAD Network Ba\u015fkan\u0131 Aysun Zaman: \u201cKad\u0131nlar \u0130\u015f Hayat\u0131nda Sadece Cinsiyet E\u015fitli\u011fini Sa\u011flamak \u0130\u00e7in De\u011fil Ekonomik De\u011fer Yaratmak \u0130\u00e7in de Daha Fazla Yer Almal\u0131lar\u201d"},"content":{"rendered":"\t\t
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T\u00fcrkiye dahil 8 farkl\u0131 Avrupa \u00fclkesinde 8000\u2019i a\u015fk\u0131n \u00fcyesiyle faaliyet g\u00f6steren bir sivil toplum \u00f6rg\u00fct\u00fc olan LEAD Network, perakende ve t\u00fcketici \u00fcr\u00fcnleri sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fan, kad\u0131n odakl\u0131 ilk ve tek k\u00e2r amac\u0131 g\u00fctmeyen dernek. Lead Network T\u00fcrkiye\u2019nin Ba\u015fkan\u0131 Aysun Zaman ile hem dernek faaliyetlerini hem de ama\u00e7lar\u0131n\u0131 ve hedeflerini konu\u015ftuk. Kad\u0131nlar\u0131 yukar\u0131 pozisyonlara do\u011fru \u00e7\u0131karken kaybetti\u011fimizi s\u00f6yleyen Zaman, kad\u0131nlar\u0131n \u00fcst y\u00f6netimlerde yer alma oran\u0131n\u0131n artmas\u0131n\u0131n finansal etkilerini g\u00f6steren bir\u00e7ok ara\u015ft\u0131rma oldu\u011funun da alt\u0131n\u0131 \u00e7iziyor.<\/strong><\/span><\/h3>

R\u00f6portaj: <\/strong>H\u00fcnkar S. G\u00f6rel<\/span><\/p>

GPD Geli\u015fim: Bize k\u0131saca kendinizden bahsedebilir misiniz?<\/strong>
Aysun Zaman:<\/strong> 25 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir perakende sekt\u00f6r\u00fcnde profesyonel olarak yer almaktay\u0131m. \u015eu anda Migros Ticaret A.\u015e Pazarlama Direkt\u00f6r\u00fc olarak g\u00f6rev yap\u0131yorum. Ayn\u0131 zamanda LEAD Network Ba\u015fkan\u0131 ve kurucu \u00fcyelerindenim.<\/span><\/p>

LEAD Network\u2019\u00fcn tarih\u00e7esini, misyonunu ve vizyonunu anlatabilir misiniz? Globalde ve T\u00fcrkiye\u2019de ka\u00e7 \u00fcyeniz bulunuyor?<\/span><\/strong>
LEAD Network, Amerika\u2019da faaliyet g\u00f6steren \u201cNetwork of Executive Women\u201ddan ilham al\u0131narak 2014 senesinde, Amsterdam merkezli olarak kurulan bir organizasyon.<\/span>
Perakende ve t\u00fcketici \u00fcr\u00fcnleri sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fan, kad\u0131n odakl\u0131 ilk ve tek k\u00e2r amac\u0131 g\u00fctmeyen dernek ve T\u00fcrkiye dahil 8 farkl\u0131 Avrupa \u00fclkesinde 8000\u2019i a\u015fk\u0131n \u00fcyesiyle faaliyet g\u00f6steren bir sivil toplum \u00f6rg\u00fct\u00fc. LEAD Network T\u00fcrkiye, 5 \u00fcyesiyle birlikte 2015 y\u0131l\u0131nda kurularak 2017 y\u0131l\u0131nda dernek stat\u00fcs\u00fcne sahip oldu. LEAD Network, Ahold Delhaize, CostCo, Metro, Waitrose, ICA gibi perakendecilerin yan\u0131 s\u0131ra P&G, Kimberly Clark, RB, GSK, Danone, Pepsico, Johnson & Johnson, Coca Cola, Unilever, Mondelez, Nestle gibi tedarik\u00e7iler taraf\u0131ndan da destekleniyor. \u015eu anda yakla\u015f\u0131k 700 \u00fcye ve 55 kurumsal destek\u00e7i ile faaliyetlerimize devam ediyoruz. Kurumsal destek\u00e7ilerimiz aras\u0131nda Atasun Optik, Arzum, Avon, A101, Barilla, Boyner Grup, Barry Callebout, Bizim Toptan, Burda Bebek, Carrefoursa, Chep T\u00fcrkiye, Coca-Cola \u0130\u00e7ecek, Colgate-Palmolive, Danone, Dr. Oetker, Dydo, Eczac\u0131ba\u015f\u0131, Gittigidiyor, Givaudan, GlaxoSmithKline(GSK), GroupeSEB, HARIBO, Hayat Kimya, Henkel, Hero Baby, HMK, Johnson & Johnson, Kellogs, KFC T\u00fcrkiye, Kimberly-Clark, Koton, Lila Group, Little Ceasers, Man Power, MediaMarkt, Metro, Migros, Mondelez, Nestle, Nielsen, Nivea Beiersdorf, Olmuksan, Onur Market, \u00d6zay Hukuk B\u00fcrosu, PepsiCo , Pernod Ricard, Philip Morris, Pladis, Procter & Gamble, Reckitt Benckiser, Securitas, Teknosa, Tchibo T\u00fcrkiye, Unilever, Uno gibi sekt\u00f6r\u00fcn \u00f6nemli kurumlar\u0131 yer al\u0131yor.<\/span>
Her seviyede e\u015fit temsil vizyonu ile hareket eden derne\u011fimizin misyonu; yetenekli kad\u0131nlar\u0131 sekt\u00f6rde daha \u00fcst seviyelere ta\u015f\u0131rken bilgi, e\u011fitim ve tecr\u00fcbe destekleri sa\u011flay\u0131p kad\u0131n liderlerin say\u0131s\u0131n\u0131, itibar\u0131n\u0131 ve etkilerini artt\u0131rarak sekt\u00f6r\u00fcm\u00fcze katk\u0131da bulunmak.<\/span><\/p>

LEAD Network\u2019te bireysel ve kurumsal olmak \u00fczere iki farkl\u0131 \u00fcyelik mevcut. Derne\u011fin \u00fcye yap\u0131s\u0131 nas\u0131l? LEAD Network\u2019e neden \u00fcye olunmal\u0131?<\/span><\/strong>
Lead Network, T\u00fcrkiye dahil 8 Avrupa \u00fclkesinde faaliyetlerine devam ediyor. Avrupa\u2019da ise 9000 \u00fcyesi mevcut. 2021 y\u0131l\u0131 hedefimiz, 10 binleri a\u015fmak.<\/span>
\u0130ki t\u00fcr \u00fcyeli\u011fimiz mevcut; bireysel ve kurumsal \u00fcyelik. Bunun d\u0131\u015f\u0131nda akademik ve onursal \u00fcyeliklerimiz de bulunuyor.<\/span>
Olu\u015fumumuz, perakende ve t\u00fcketim mallar\u0131 sekt\u00f6r\u00fcnde faaliyet g\u00f6steren \u00fcst d\u00fczey kad\u0131n ve erkek y\u00f6neticilerden olu\u015fuyor. Sekt\u00f6r spesifik olmas\u0131 anlam\u0131nda Avrupa ve T\u00fcrkiye\u2019deki ilk ve tek dernek oldu\u011fumuzu da belirtmek isterim.<\/span><\/p>

Bireysel ve kurumsal \u00fcyelerinize neler sunuyorsunuz?<\/span><\/strong>
Her ay farkl\u0131 konu\u015fmac\u0131lar\u0131 misafir etti\u011fimiz ve art\u0131k bir klasik haline geline ayl\u0131k kahvalt\u0131 bulu\u015fmalar\u0131m\u0131zla hem sekt\u00f6r\u00fcn rol modelleri ile bir araya geliyor hem de network imk\u00e2n\u0131 sunuyoruz.<\/span>
Liderlik e\u011fitimleri, sekt\u00f6rel bilgi ve deneyim payla\u015f\u0131m\u0131, mentorluk program\u0131, y\u0131ll\u0131k konferanslar yine faaliyetlerimiz aras\u0131nda yer al\u0131yor. \u00c7ok yak\u0131n zamanda lansman\u0131n\u0131 yapaca\u011f\u0131m\u0131z, Ko\u00e7 \u00dcniversitesi ile i\u015f birli\u011fi yapt\u0131\u011f\u0131m\u0131z bir de mini MBA program\u0131 \u00fczerinde \u00e7al\u0131\u015f\u0131yoruz.<\/span><\/p>

LEAD Network olarak y\u0131l\u0131n belli d\u00f6nemlerinde \u00e7e\u015fitli e\u011fitim programlar\u0131 d\u00fczenliyorsunuz. Bu programlardan bahsedebilir misiniz?<\/span><\/strong>
Ekonomi, liderlik, sekt\u00f6rel sorunlar, ki\u015fisel geli\u015fim gibi pek \u00e7ok \u00f6nemli konuda uzman konu\u015fmac\u0131lar\u0131 a\u011f\u0131rl\u0131yoruz. E\u011fitimlerimiz de liderlik veya ki\u015fisel geli\u015fim i\u00e7erikli oluyor.<\/span>
Bunun yan\u0131nda Ekinoks bulu\u015fmalar\u0131m\u0131zda y\u0131lda 2 kez olmak \u00fczere, gece ve g\u00fcnd\u00fcz\u00fcn e\u015fit oldu\u011fu g\u00fcnlerde \u00fcyelerimize ki\u015fisel geli\u015fim e\u011fitimleri haz\u0131rl\u0131yoruz.<\/span><\/p>

Mentorluk program\u0131n\u0131z hakk\u0131nda bilgi verebilir misiniz? Program\u0131n amac\u0131 nedir?<\/span><\/strong>
LEAD Network T\u00fcrkiye olarak 2018 y\u0131l\u0131nda hayata ge\u00e7irdi\u011fimiz \u201cLEAD to LEAD\u201d Mentorluk Program\u0131\u2019n\u0131n 3. d\u00f6nem lansman\u0131n\u0131 16 Haziran\u2019da muhte\u015fem bir dijital etkinlikle ger\u00e7ekle\u015ftirdik. European Mentoring and Coaching Council (EMCC) taraf\u0131ndan sertifikaland\u0131r\u0131lm\u0131\u015f LEAD to LEAD Mentorluk Program\u0131\u2019ndaki temel amac\u0131m\u0131z, \u00e7ok k\u0131ymetli deneyimlere sahip de\u011ferli mentorlar\u0131m\u0131z ile sekt\u00f6r\u00fcn \u00f6nde gelen \u015firketlerinde \u00e7al\u0131\u015fan kad\u0131n liderlerimizden olu\u015fan hevesli mentilerimizi bir araya getirerek \u00fcst d\u00fczey y\u00f6netime kat\u0131l\u0131mlar\u0131n\u0131 veya daha etkin rol almalar\u0131n\u0131 sa\u011flamak \u00fczere geli\u015fimlerini desteklemek.<\/span>
16 Haziran tarihinde ger\u00e7ekle\u015ftirdi\u011fimiz lansman\u0131m\u0131z ile ba\u015flatt\u0131\u011f\u0131m\u0131z 3. d\u00f6nem LEAD to LEAD Mentorluk Program\u0131m\u0131z, 2021 Mart ay\u0131nda sona erecek olup; bu s\u00fcre zarf\u0131nda kat\u0131l\u0131mc\u0131lar\u0131m\u0131z\u0131n minimum 6 adet birebir g\u00f6r\u00fc\u015fme yapmalar\u0131n\u0131 bekliyoruz. Ayr\u0131ca program\u0131m\u0131za bu y\u0131l ekledi\u011fimiz bir di\u011fer geli\u015fim yolculu\u011fu f\u0131rsat\u0131 ile i\u015f orta\u011f\u0131m\u0131z MCT (Management Center T\u00fcrkiye) taraf\u0131ndan haz\u0131rlanan Ekim ve Mart aylar\u0131nda toplam 4 g\u00fcn s\u00fcrecek olan e\u011fitim programlar\u0131yla geli\u015fimlerini destekleyece\u011fiz. Ayr\u0131ca bu sene ilk kez Ocak ay\u0131nda, mentorlar\u0131m\u0131z ile vizyoner sohbet ama\u00e7l\u0131 bir bulu\u015fmay\u0131 da ajandam\u0131za ald\u0131k.<\/span>
LEAD Network T\u00fcrkiye olarak; derne\u011fimizin kurulu\u015f amac\u0131 olan \u00fcst d\u00fczey kad\u0131n \u00e7al\u0131\u015fanlar\u0131 desteklemek ad\u0131na y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz LEAD to LEAD Mentorluk Program\u0131 ile \u00fcyelerimize mesleki katk\u0131n\u0131n yan\u0131 s\u0131ra, de\u011ferli bir deneyim sunmaktan dolay\u0131 \u00e7ok mutluyuz. Bu program\u0131n \u00fcyelerimize \u00f6zel ve \u00fccretsiz oldu\u011funu da ayr\u0131ca belirtmek isterim. Programda mentorlerimizdeki kad\u0131n ve erkek oran\u0131nda da dengeli olmaya gayret g\u00f6sterdik; oran\u0131m\u0131z kad\u0131n %40, erkek %60 oldu.<\/span><\/p>

Her y\u0131l d\u00fczenlenen LEAD Network konferans\u0131 da olduk\u00e7a ses getiren etkinliklerinizden biri. 2020\u2019de \u0130stanbul\u2019da ger\u00e7ekle\u015ftirilecekti. \u015eu andaki durum nedir? Konferans ne zamana ertelendi? Bu etkinli\u011fin \u00f6nemi nedir?<\/span><\/strong>
\u00d6ncelikle her sene \u00f6zel tart\u0131\u015fma ve konu\u015fmac\u0131 b\u00f6l\u00fcmlerinin yer ald\u0131\u011f\u0131 LEAD Network T\u00fcrkiye konferans\u0131m\u0131z\u0131 d\u00fczenliyoruz. \u0130lk konferans\u0131m\u0131zda Muhtar Kent\u2019i misafir etmi\u015ftik, ikinci konferans\u0131m\u0131zda ise sekt\u00f6r\u00fcm\u00fcz\u00fcn \u00e7ok de\u011ferli y\u00f6neticileriyle bir araya geldik.<\/span>
Di\u011feri ise LEAD Network Avrupa\u2019n\u0131n d\u00fczenleyece\u011fi global konferans. Global konferans\u0131n 7-8 Ekim 2020\u2019de ev sahibi \u0130stanbul ve T\u00fcrkiye olacakt\u0131 fakat pandemi nedeniyle 2021\u2019de fiziki olarak \u0130stanbul\u2019da yap\u0131larak online olarak ger\u00e7ekle\u015fmesi karar\u0131 al\u0131nd\u0131. 2021 y\u0131l\u0131ndaki konferansla birlikte 600\u2019den fazla global partner ve \u00fcyeye \u0130stanbul\u2019da ev sahipli\u011fi yapaca\u011f\u0131z.<\/span>
2020 y\u0131l\u0131nda konferans\u0131m\u0131z\u0131 yapamad\u0131k ama bunun yerini \u00e7ok h\u0131zl\u0131 organize oldu\u011fumuz webinar\u2019lar\u0131m\u0131z ald\u0131. \u00c7ok k\u0131ymetli konu ve konu\u015fmac\u0131lardan olu\u015fan 20\u2019den fazla webinar ile \u00fcyelerimizi bu zorlu d\u00f6nemde de yaln\u0131z b\u0131rakmad\u0131k. Bu webinar\u2019lar\u0131n konular\u0131n\u0131 ise \u00e7ok geni\u015f bir yelpazede, tamamen \u00fcyelerimizin ihtiya\u00e7 ve beklentilerine y\u00f6nelik tasarlad\u0131k. \u00d6rne\u011fin; etkili evden \u00e7al\u0131\u015fma y\u00f6ntemlerini, pandemi d\u00f6neminde artan kad\u0131na \u015fiddet vakalar\u0131n\u0131, ekonomiyi ve de\u011fi\u015fen t\u00fcketici davran\u0131\u015flar\u0131n\u0131 konu\u015ftuk. Yani, durum ve ko\u015fullara adapte olarak, her zamanki gibi \u00fcyelerimizin yan\u0131nda olarak geli\u015fimlerine katk\u0131 sa\u011flad\u0131k. T\u00fcm etkinliklerimize online olarak h\u0131z kesmeden devam ediyoruz.<\/span><\/p>

LEAD Network CEO Taahh\u00fcd\u00fc\u2019nden (CEO Pledge) bahsedebilir misiniz? Bu taahh\u00fcd\u00fcn kapsam\u0131 ve amac\u0131 nedir? T\u00fcrkiye\u2019den imzalayan kurumlar hangileri?<\/span><\/strong>
LEAD Network CEO Taahh\u00fcd\u00fc, \u015firketlerin cinsiyet e\u015fitli\u011fini sa\u011flamak i\u00e7in yap\u0131land\u0131r\u0131lm\u0131\u015f planlar \u00e7er\u00e7evesinde verdi\u011fi bir taahh\u00fct. Kad\u0131nlar\u0131n ekonomiye kat\u0131l\u0131m\u0131 ve i\u015f ya\u015fam\u0131nda kar\u015f\u0131la\u015ft\u0131klar\u0131 zorluklar \u00fczerine bug\u00fcne kadar pek \u00e7ok ara\u015ft\u0131rma yap\u0131ld\u0131. Ne yaz\u0131k ki ara\u015ft\u0131rma sonu\u00e7lar\u0131 hi\u00e7 de parlak de\u011fil. OECD \u00fclkeleri aras\u0131nda %34 ile en az kad\u0131n \u00e7al\u0131\u015fan say\u0131s\u0131na sahip \u00fclkeyiz. T\u00fcrkiye n\u00fcfusunda kad\u0131n-erkek oran\u0131 neredeyse e\u015fit. %49 kad\u0131n, %51 erkek. Oysa kad\u0131n\u0131n istihdama kat\u0131l\u0131m oran\u0131, %32. \u0130\u015fsizlik oranlar\u0131na bakt\u0131\u011f\u0131m\u0131zda ise kad\u0131n i\u015fsizlik oran\u0131, %17. Bu anlamda kurumlar\u0131n ve en \u00fcst y\u00f6neticilerinin fark\u0131ndal\u0131klar\u0131n\u0131 artt\u0131rmak ad\u0131na CEO Taahh\u00fcd\u00fc, \u00f6nemli bir enstr\u00fcman\u0131m\u0131z. T\u00fcrkiye\u2019den Lila Group, Migros, Coca Cola \u0130\u00e7e\u00e7ek gibi firmalar CEO Taahh\u00fcd\u00fc\u2019n\u00fcn imzac\u0131s\u0131 oldu. Bu taahh\u00fcd\u00fcn globalde 30\u2019dan fazla imzac\u0131s\u0131 bulunuyor. LEAD Network T\u00fcrkiye olarak kurumsal \u00fcyelerimizin CEO Taahh\u00fcd\u00fc\u2019n\u00fc imzalamalar\u0131ndan memnuniyet duyuyoruz. \u00c7\u00fcnk\u00fc biliyoruz ki bu taahh\u00fct ile beraber cinsiyet e\u015fitli\u011fi ad\u0131na bir aksiyon listesiyle aksiyona ge\u00e7iyorlar. \u00dcstelik bunun, \u00fclkemiz ve kurumlar\u0131m\u0131z\u0131n ekonomisine de katk\u0131s\u0131 olduk\u00e7a y\u00fcksek \u00e7\u00fcnk\u00fc McKinsey Women Matter T\u00fcrkiye 2016 raporunda hesapland\u0131\u011f\u0131 gibi, T\u00fcrkiye kad\u0131n istihdam\u0131n\u0131 artt\u0131rma y\u00f6n\u00fcnde g\u00fc\u00e7l\u00fc \u00f6nlemler al\u0131rsa, 2025 i\u00e7in koydu\u011fu y\u00fczde 36\u2019l\u0131k hedefini y\u00fczde 63\u2019e \u00e7\u0131karabilir; bu sayede GSY\u0130H\u2019s\u0131n\u0131 y\u00fczde 20 artt\u0131rarak 200-250 milyar dolara ula\u015ft\u0131rabilir.<\/span><\/p>

Hem genel hem de perakende sekt\u00f6r\u00fc a\u00e7\u0131s\u0131ndan bakarsak kad\u0131n y\u00f6netici istihdam\u0131nda durumumuz nedir? Tablo sizin a\u00e7\u0131n\u0131zdan neyi g\u00f6steriyor?<\/span><\/strong>
T\u00fcrkiye\u2019de y\u00fcksek \u00f6\u011fretim mezunlar\u0131 aras\u0131ndaki kad\u0131n oranlar\u0131 e\u015fit; lisans seviyesinde %49, y\u00fcksek lisansta %45 ve doktora seviyesinde %46. Bu noktada kad\u0131nlar\u0131n asl\u0131nda erkekler ile alt yap\u0131 anlam\u0131nda e\u015fit oldu\u011funu g\u00f6r\u00fcyoruz ancak kad\u0131nlar bir noktada cam tavan ile kar\u015f\u0131la\u015f\u0131yorlar. Mercer\u2019\u0131n bir ara\u015ft\u0131rmas\u0131na g\u00f6re, \u00fcst y\u00f6netimde kad\u0131n oran\u0131 %30 iken erkeklerin oran\u0131 %62. Oysa y\u00f6netici alt\u0131nda bu oran, ayn\u0131 ara\u015ft\u0131rmaya g\u00f6re, %52 kad\u0131n ve %48 erkek oluyor. Yani asl\u0131nda kad\u0131nlar\u0131m\u0131z\u0131 yukar\u0131 pozisyonlara do\u011fru \u00e7\u0131karken kaybediyoruz.<\/span><\/p>

\u00c7ok genel bir soru olacak ama \u201ckad\u0131n\u201d istihdam\u0131 neden \u00f6nemli? Kad\u0131nlar\u0131n \u00f6zellikle orta ve \u00fcst d\u00fczey y\u00f6netimde bulundu\u011fu kurumlar, nas\u0131l faydalar elde ediyor?<\/span><\/strong>
Kad\u0131nlar i\u015f hayat\u0131nda sadece cinsiyet e\u015fitli\u011fini sa\u011flamak i\u00e7in de\u011fil ekonomik de\u011fer yaratmak i\u00e7in de daha fazla yer almal\u0131lar. Kad\u0131nlar\u0131n \u00fcst y\u00f6netimlerde yer alma oran\u0131n\u0131n artmas\u0131n\u0131n finansal etkilerini g\u00f6steren bir\u00e7ok ara\u015ft\u0131rma mevcut.<\/span>
Peterson Institute for International Economics taraf\u0131ndan yap\u0131lan ara\u015ft\u0131rmada, kad\u0131n liderlerin CEO, y\u00f6netim kurulu \u00fcyesi ve \u00fcst d\u00fczey y\u00f6netici rollerinde daha fazla yer ald\u0131\u011f\u0131 \u015firketlerin daha karl\u0131 oldu\u011funu ortaya konmu\u015f. Uluslararas\u0131 \u00f6l\u00e7ekte, 91 \u00fclkede farkl\u0131 sekt\u00f6rlerde yap\u0131lan ara\u015ft\u0131rmalarda, halka a\u00e7\u0131k 21.980 \u015firketin verileri incelenmi\u015f; \u00fcst d\u00fczey y\u00f6netici rollerinde en az %30 oran\u0131nda kad\u0131n olan \u015firketlerin net kar\u0131n\u0131n %6 oran\u0131nda di\u011fer \u015firketlerden fazla oldu\u011fu g\u00f6r\u00fclm\u00fc\u015f.<\/span>
Asl\u0131nda sekt\u00f6r\u00fcm\u00fcz\u00fcn t\u00fcketicisi genellikle kad\u0131n ve kad\u0131nlar\u0131n \u00fcst d\u00fczeyde olmas\u0131n\u0131n \u015firket karl\u0131l\u0131\u011f\u0131ndaki art\u0131\u015f\u0131 art\u0131k net olarak ispatlanm\u0131\u015f durumda.<\/span>
Biz LEAD Network T\u00fcrkiye olarak bu konuda sekt\u00f6rel data olu\u015fturmak, hedefler koymak ve \u00fcye \u015firketlerimize en ba\u015far\u0131l\u0131 uygulamalarla destek olmaya haz\u0131r\u0131z. Kurumlar\u0131n mevcut durumlar\u0131n\u0131 analiz etmek ve geli\u015fim alanlar\u0131n\u0131 g\u00f6rmelerini sa\u011flamak \u00fczere bu y\u0131l Diversity Score Card projemizi hayata ge\u00e7irdik. Kurumsal partnerlerimizle birlikte, \u00e7e\u015fitlilik kapsam\u0131nda ortak geli\u015ftirece\u011fimiz projelere liderlik etmek istiyoruz.<\/span><\/p>

GPD\u2019nin 6. Ortak Geli\u015fim Kongresi\u2019nde gelecek hedefleriniz soruldu\u011funda \u00e7ok \u00e7arp\u0131c\u0131 (ve \u015fahsen benim t\u00fcylerimi diken diken eden) bir cevap verdiniz: \u201cBizim yeg\u00e2ne hedefimiz, LEAD Network gibi derneklerin ortadan kalkmas\u0131. \u00c7\u00fcnk\u00fc bu sorunun art\u0131k konu\u015fulmamas\u0131 gerekti\u011fini savunuyoruz.\u201d Soruyu \u015f\u00f6yle soral\u0131m: K\u0131sa ve orta vadede hedefleriniz nelerdir?<\/span><\/strong>
Konferansta payla\u015ft\u0131\u011f\u0131m hedef baki olmak \u00fczere bunu ger\u00e7ekle\u015ftirmek ad\u0131na k\u0131sa ve orta vadeli hedefimiz, kurumsal ve bireysel destek\u00e7ilerimizi artt\u0131rarak daha fazla ki\u015fiye eri\u015febilmek. Kurumsal destek\u00e7ilerimizle hayata ge\u00e7irece\u011fimiz projelerimiz sayesinde \u00e7e\u015fitlilik ve kapsay\u0131c\u0131l\u0131k ad\u0131na fark\u0131ndal\u0131k \u00e7al\u0131\u015fmalar\u0131n\u0131 artt\u0131rmak ve kad\u0131nlar\u0131n geli\u015fimine katk\u0131da bulunmak istiyoruz.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye dahil 8 farkl\u0131 Avrupa \u00fclkesinde 8000\u2019i a\u015fk\u0131n \u00fcyesiyle faaliyet g\u00f6steren bir sivil toplum \u00f6rg\u00fct\u00fc olan LEAD Network, perakende ve t\u00fcketici \u00fcr\u00fcnleri sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fan, kad\u0131n odakl\u0131 ilk ve tek k\u00e2r amac\u0131 g\u00fctmeyen dernek. Lead Network T\u00fcrkiye\u2019nin Ba\u015fkan\u0131 Aysun Zaman ile hem dernek faaliyetlerini hem de ama\u00e7lar\u0131n\u0131 ve hedeflerini konu\u015ftuk. Kad\u0131nlar\u0131 yukar\u0131 pozisyonlara do\u011fru \u00e7\u0131karken kaybetti\u011fimizi […]<\/p>\n","protected":false},"author":2,"featured_media":2874,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[24],"tags":[],"class_list":{"0":"post-2873","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-roportajlar"},"featured_image_src":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/02\/aysun-zaman-lead-network.jpg","author_info":{"display_name":"H\u00fcnkar G\u00f6rel","author_link":"https:\/\/www.gidaperakendecileri.org\/?author=2"},"yoast_head":"\nLEAD Network Ba\u015fkan\u0131 Aysun Zaman: \u201cKad\u0131nlar \u0130\u015f Hayat\u0131nda Sadece Cinsiyet E\u015fitli\u011fini Sa\u011flamak \u0130\u00e7in De\u011fil Ekonomik De\u011fer Yaratmak \u0130\u00e7in de Daha Fazla Yer Almal\u0131lar\u201d - GPD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gidaperakendecileri.org\/?p=2873\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LEAD Network Ba\u015fkan\u0131 Aysun Zaman: \u201cKad\u0131nlar \u0130\u015f Hayat\u0131nda Sadece Cinsiyet E\u015fitli\u011fini Sa\u011flamak \u0130\u00e7in De\u011fil Ekonomik De\u011fer Yaratmak \u0130\u00e7in de Daha Fazla Yer Almal\u0131lar\u201d - GPD\" \/>\n<meta property=\"og:description\" content=\"T\u00fcrkiye dahil 8 farkl\u0131 Avrupa \u00fclkesinde 8000\u2019i a\u015fk\u0131n \u00fcyesiyle faaliyet g\u00f6steren bir sivil toplum \u00f6rg\u00fct\u00fc olan LEAD Network, perakende ve t\u00fcketici \u00fcr\u00fcnleri sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fan, kad\u0131n odakl\u0131 ilk ve tek k\u00e2r amac\u0131 g\u00fctmeyen dernek. Lead Network T\u00fcrkiye\u2019nin Ba\u015fkan\u0131 Aysun Zaman ile hem dernek faaliyetlerini hem de ama\u00e7lar\u0131n\u0131 ve hedeflerini konu\u015ftuk. 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GPD","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gidaperakendecileri.org\/?p=2873","og_locale":"en_US","og_type":"article","og_title":"LEAD Network Ba\u015fkan\u0131 Aysun Zaman: \u201cKad\u0131nlar \u0130\u015f Hayat\u0131nda Sadece Cinsiyet E\u015fitli\u011fini Sa\u011flamak \u0130\u00e7in De\u011fil Ekonomik De\u011fer Yaratmak \u0130\u00e7in de Daha Fazla Yer Almal\u0131lar\u201d - GPD","og_description":"T\u00fcrkiye dahil 8 farkl\u0131 Avrupa \u00fclkesinde 8000\u2019i a\u015fk\u0131n \u00fcyesiyle faaliyet g\u00f6steren bir sivil toplum \u00f6rg\u00fct\u00fc olan LEAD Network, perakende ve t\u00fcketici \u00fcr\u00fcnleri sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fan, kad\u0131n odakl\u0131 ilk ve tek k\u00e2r amac\u0131 g\u00fctmeyen dernek. Lead Network T\u00fcrkiye\u2019nin Ba\u015fkan\u0131 Aysun Zaman ile hem dernek faaliyetlerini hem de ama\u00e7lar\u0131n\u0131 ve hedeflerini konu\u015ftuk. Kad\u0131nlar\u0131 yukar\u0131 pozisyonlara do\u011fru \u00e7\u0131karken kaybetti\u011fimizi […]","og_url":"https:\/\/www.gidaperakendecileri.org\/?p=2873","og_site_name":"GPD","article_published_time":"2021-02-17T10:19:33+00:00","article_modified_time":"2021-02-17T10:22:22+00:00","og_image":[{"width":850,"height":793,"url":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/02\/aysun-zaman-lead-network.jpg","type":"image\/jpeg"}],"author":"H\u00fcnkar G\u00f6rel","twitter_card":"summary_large_image","twitter_misc":{"Written by":"H\u00fcnkar G\u00f6rel","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.gidaperakendecileri.org\/?p=2873#article","isPartOf":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2873"},"author":{"name":"H\u00fcnkar G\u00f6rel","@id":"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6"},"headline":"LEAD Network Ba\u015fkan\u0131 Aysun Zaman: \u201cKad\u0131nlar \u0130\u015f Hayat\u0131nda Sadece Cinsiyet E\u015fitli\u011fini Sa\u011flamak \u0130\u00e7in De\u011fil Ekonomik De\u011fer Yaratmak \u0130\u00e7in de Daha Fazla Yer Almal\u0131lar\u201d","datePublished":"2021-02-17T10:19:33+00:00","dateModified":"2021-02-17T10:22:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2873"},"wordCount":2216,"image":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2873#primaryimage"},"thumbnailUrl":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/02\/aysun-zaman-lead-network.jpg","articleSection":["R\u00f6portajlar"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.gidaperakendecileri.org\/?p=2873","url":"https:\/\/www.gidaperakendecileri.org\/?p=2873","name":"LEAD Network Ba\u015fkan\u0131 Aysun Zaman: \u201cKad\u0131nlar \u0130\u015f Hayat\u0131nda Sadece Cinsiyet E\u015fitli\u011fini Sa\u011flamak \u0130\u00e7in De\u011fil Ekonomik De\u011fer Yaratmak \u0130\u00e7in de Daha Fazla Yer Almal\u0131lar\u201d - 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