{"id":2804,"date":"2021-02-07T18:40:23","date_gmt":"2021-02-07T18:40:23","guid":{"rendered":"https:\/\/www.gidaperakendecileri.org\/?p=2804"},"modified":"2021-02-07T18:56:16","modified_gmt":"2021-02-07T18:56:16","slug":"metro-turkiye-30-yildir-yaptigi-yatirimlarla-yerli-uretimi-desteklemeye-devam-ediyor","status":"publish","type":"post","link":"https:\/\/www.gidaperakendecileri.org\/?p=2804","title":{"rendered":"Metro T\u00fcrkiye 30 Y\u0131ld\u0131r Yapt\u0131\u011f\u0131 Yat\u0131r\u0131mlarla Yerli \u00dcretimi Desteklemeye Devam Ediyor"},"content":{"rendered":"\t\t
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T\u00fcrkiye\u2019de 30. y\u0131l\u0131n\u0131 geride b\u0131rakan d\u00fcnyan\u0131n en \u00f6nemli uluslararas\u0131 perakende \u015firketlerinden Metro, 1990 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalar ile sekt\u00f6re ve \u00fclke ekonomisine katk\u0131da bulunmaya devam ediyor. 30. kurulu\u015f y\u0131l d\u00f6n\u00fcm\u00fcne ili\u015fkin a\u00e7\u0131klama yapan Metro T\u00fcrkiye CEO\u2019su Sinem T\u00fcr\u00fcng, s\u00fcrd\u00fcr\u00fclebilirlik, yerellik, izlenebilirlik oda\u011f\u0131ndaki faaliyetlerini ve yat\u0131r\u0131mlar\u0131n\u0131 payla\u015ft\u0131. <\/strong><\/span><\/h3>

D\u00fcnyan\u0131n en \u00f6nemli uluslararas\u0131 perakende \u015firketlerinden Metro, T\u00fcrkiye\u2019de faaliyete ba\u015flad\u0131\u011f\u0131 1990 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze \u00fclkemize ekonomik katma de\u011fer sa\u011flarken T\u00fcrk mutfa\u011f\u0131n\u0131n korunmas\u0131 ve gelecek nesillere aktar\u0131lmas\u0131 i\u00e7in 30 y\u0131ld\u0131r \u0130\u015fin Mutfa\u011f\u0131\u2019nda yer alarak bir\u00e7ok \u00f6nc\u00fc \u00e7al\u0131\u015fmay\u0131 hayata ge\u00e7irmeye devam ediyor. <\/span><\/p>

30. kurulu\u015f y\u0131l d\u00f6n\u00fcmleri nedeniyle a\u00e7\u0131klamalarda bulunan Metro T\u00fcrkiye CEO\u2019su Sinem T\u00fcr\u00fcng, s\u00fcrd\u00fcr\u00fclebilirlik, yerellik, izlenebilirlik oda\u011f\u0131nda yapt\u0131klar\u0131 \u00e7al\u0131\u015fma ve yat\u0131r\u0131mlar\u0131n\u0131 aktar\u0131rken \u00e7arp\u0131c\u0131 rakamlar\u0131 da payla\u015ft\u0131. Bug\u00fcn T\u00fcrkiye\u2019nin 21 \u015fehrindeki 37 ma\u011fazada yakla\u015f\u0131k 4.500 \u00e7al\u0131\u015fanla hizmet verdiklerini s\u00f6yleyen T\u00fcr\u00fcng, ge\u00e7mi\u015fte oldu\u011fu gibi pandemi d\u00f6neminde de yeme-i\u00e7me sekt\u00f6r\u00fcn\u00fcn yan\u0131nda yer alarak \u00f6nemli destekleri hayata ge\u00e7irdiklerini kaydetti.<\/span><\/p>

Restoranlara 10 Milyon TL Destek<\/span><\/strong>
30 y\u0131ld\u0131r otel, restoran ve kafe i\u015fletmelerinin \u00f6nemli i\u015f ortaklar\u0131ndan biri olarak Kovid-19 salg\u0131n\u0131nda da sekt\u00f6re destek olmak i\u00e7in harekete ge\u00e7tiklerini belirten T\u00fcr\u00fcng, \u201c\u0130\u015f ortaklar\u0131m\u0131z ile birlikte k\u00fc\u00e7\u00fck i\u015fletmelerin yan\u0131nda yer alarak \u2018K\u00fc\u00e7\u00fck \u0130\u015fletmem \u0130\u00e7in\u2019 hareketini ba\u015flatt\u0131k ve onlara ihtiya\u00e7lar\u0131 olan 8 milyon TL de\u011ferinde \u00fcr\u00fcn ula\u015ft\u0131rd\u0131k. 2021 y\u0131l\u0131na ise \u0130zmir’de meydana gelen depremden etkilenen k\u00fc\u00e7\u00fck i\u015fletmelere destek olmak \u00fczere T\u00fcrkiye Lokantac\u0131lar ve Pastac\u0131lar Federasyonu ile i\u015fbirli\u011fi yaparak ba\u015flad\u0131k ve tespit edilen i\u015fletmelere destek olduk. 30. y\u0131l\u0131m\u0131z vesilesiyle de m\u00fc\u015fterilerimiz i\u00e7in yapt\u0131\u011f\u0131m\u0131z kampanyam\u0131za restoranlar\u0131 da d\u00e2hil ettik ve m\u00fc\u015fterilerimize belli bir miktar al\u0131\u015fveri\u015f sonras\u0131nda restoranlarda paket servis sipari\u015flerinde kullanabilecekleri al\u0131\u015fveri\u015f \u00e7eki sa\u011flad\u0131k. Bu \u00e7eklerin toplam\u0131 ise 400.000TL\u2019yi a\u015ft\u0131. Bunun gibi daha bir\u00e7ok deste\u011fimiz ile birlikte bu d\u00f6nemde toplam 10 milyon TL\u2019ye dayanan maddi destek sa\u011flad\u0131k.\u201d dedi.<\/span><\/p>

\u00dcr\u00fcn G\u00fcvenli\u011fi \u0130\u00e7in 1.550 Tarlay\u0131 Yerinde Denetledi<\/span><\/strong>
\u201cT\u00fcrkiye\u2019ye yat\u0131r\u0131m yapan ilk uluslararas\u0131 perakendeci\u201d unvan\u0131n\u0131 ta\u015f\u0131malar\u0131n\u0131n verdi\u011fi sorumlulukla hareket ederek, hayata ge\u00e7irdikleri t\u00fcm i\u015flerin merkezinde s\u00fcrd\u00fcr\u00fclebilirlik ilkesinin bulundu\u011funu ve g\u0131da g\u00fcvenli\u011fini sa\u011flamak i\u00e7in \u00e7iftlikten sofraya kapsaml\u0131 bir s\u00fcre\u00e7 y\u00fcr\u00fctt\u00fcklerini de aktaran T\u00fcr\u00fcng, bu ama\u00e7la yakla\u015f\u0131k 300 bin euro yat\u0131r\u0131m yapt\u0131klar\u0131n\u0131n bilgisini de payla\u015ft\u0131. M\u00fc\u015fterilerine kaliteli ve g\u00fcvenli \u00fcr\u00fcn sunmak i\u00e7in kalite g\u00fcvence s\u00fcre\u00e7leri kapsam\u0131nda izlenebilirlik \u00e7al\u0131\u015fmalar\u0131ndan tedarik\u00e7i e\u011fitimine bir\u00e7ok \u00e7al\u0131\u015fma yapt\u0131klar\u0131n\u0131 s\u00f6yleyen T\u00fcr\u00fcng, \u201c2019 y\u0131l\u0131 itibar\u0131yla say\u0131s\u0131 be\u015f bini a\u015fan tedarik\u00e7ilerimizi y\u00fcksek kalite ve g\u00fcvenlik standartlar\u0131n\u0131 korumak ve geli\u015ftirmek amac\u0131yla d\u00fczenli olarak denetliyoruz. Y\u00fczde 100 g\u0131da g\u00fcvenli\u011fi hedefiyle 30 y\u0131lda 189 bin analiz ger\u00e7ekle\u015ftirirken 1.550 tarlay\u0131 yerinde denetledik.\u201d \u015feklinde konu\u015ftu.<\/span><\/p>

T\u00fcketiciler \u00dcr\u00fcnlerin \u00dcretim S\u00fcre\u00e7leri Hakk\u0131nda \u015eeffafl\u0131kla Bilgilendiriliyor<\/span><\/strong>
T\u00fcr\u00fcng a\u00e7\u0131klamas\u0131nda, raflar\u0131nda yer verdikleri \u00fcr\u00fcnleri m\u00fc\u015fterilerine \u015feffaf bilgiler ile ula\u015ft\u0131rd\u0131klar\u0131n\u0131n da alt\u0131n\u0131 \u00e7izerek \u015fu bilgileri payla\u015ft\u0131: \u201cPandemi nedeniyle g\u00fcn\u00fcm\u00fczde m\u00fc\u015fteriler ald\u0131klar\u0131 \u00fcr\u00fcnlerin \u00fcretim s\u00fcre\u00e7leri hakk\u0131nda \u015feffaf \u015fekilde bilgilendirilmek istedi\u011finden izlenebilirlik \u00e7\u00f6z\u00fcmleri de olduk\u00e7a \u00f6nemli hale geldi. Metro T\u00fcrkiye olarak biz ise izlenebilirlik \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 adeta gelece\u011fi \u00f6ng\u00f6rerek pandemiden \u00e7ok \u00f6nce ba\u015flatm\u0131\u015f bir markay\u0131z. 2014 y\u0131l\u0131nda ette izlenebilirli\u011fi ba\u015flatan ilk perakendeciyiz. 2018 y\u0131l\u0131nda T\u00fcrkiye perakende sekt\u00f6r\u00fcnde kendi markas\u0131 (Metro Chef) alt\u0131nda taze bal\u0131k \u00fcr\u00fcnlerini y\u00fczde 100 izlenebilirlikle sat\u0131\u015fa sunan ilk \u015firket olduk. Ayr\u0131ca ge\u00e7en y\u0131l itibar\u0131yla da yine GS1-128 barkod uygulamas\u0131 ile t\u00fcm karkas ve vakum et \u00fcr\u00fcnlerimizin \u00e7iftlikten rafa geli\u015f hik\u00e2yesini faturalarda g\u00f6stermeye ba\u015flayan T\u00fcrkiye\u2019deki ilk market olduk. 2021\u2019de taze meyve sebze \u00fcr\u00fcnlerimiz i\u00e7in de QR kod ile izlenebilirlik sunaca\u011f\u0131z.\u201d<\/span><\/p>

Yerli Tohumla \u00dcretilen \u00dcr\u00fcnlere Y\u00fczde 100 Al\u0131m Garantisi Veriyor<\/span><\/strong>
Yerli \u00fcretime desteklerini de s\u00fcrd\u00fcren Metro T\u00fcrkiye, 800\u2019\u00fcn \u00fczerinde \u00fcretici, \u00fcretici \u00f6rg\u00fct\u00fc, kooperatif ve di\u011fer tedarik\u00e7ilerle i\u015f birli\u011fi yap\u0131yor. Tedarik\u00e7ilerinin y\u00fczde 99\u2019unu yerel tedarik\u00e7iler olu\u015ftururken yerli tohumla \u00fcretilen \u00fcr\u00fcnlere y\u00fczde 100 al\u0131m garantisi veriyor.<\/span><\/p>

Son \u00dc\u00e7 Y\u0131lda 12.500 Ton Co\u011frafi \u0130\u015faretli \u00dcr\u00fcn \u0130hra\u00e7 Etti<\/span><\/strong>
\u00dclkemizin e\u015fsiz lezzetlerini kay\u0131t alt\u0131na alarak gelecek nesillere b\u0131rakaca\u011f\u0131 bir k\u00fclt\u00fcr miras\u0131 olu\u015fturmak ad\u0131na 2012 y\u0131l\u0131nda \u2018Co\u011frafi \u0130\u015faretli \u00dcr\u00fcnler\u2019 projesini ba\u015flatan Metro T\u00fcrkiye, bug\u00fcn 160’\u0131n \u00fczerinde g\u0131da ve g\u0131da d\u0131\u015f\u0131 Co\u011frafi \u0130\u015faret tescilli ve aday \u00fcr\u00fcn\u00fc raflar\u0131nda m\u00fc\u015fterilerine sunuyor. Son 3 y\u0131lda Co\u011frafi \u0130\u015faretli \u00fcr\u00fcnlere olan talebin y\u00fczde 50\u2019den fazla artarak 400 milyon TL sat\u0131\u015fa ula\u015fmas\u0131 da \u00fcreticiye sa\u011flanan \u00f6nemli bir deste\u011fin g\u00f6stergesi. Bu konuda \u015feflerde de fark\u0131ndal\u0131k yaratma amac\u0131yla 120 restoran\u0131n men\u00fcs\u00fcnde Co\u011frafi \u0130\u015faretli \u00fcr\u00fcnlerin kullan\u0131lmas\u0131n\u0131 sa\u011flarken; MEB ile i\u015f birli\u011fi yaparak 65 bin gastronomi \u00f6\u011frencisinin m\u00fcfredat\u0131na co\u011frafi i\u015faretin d\u00e2hil edilmesini sa\u011flad\u0131. Metro T\u00fcrkiye\u2019nin hedefi ise \u00f6n\u00fcm\u00fczdeki 10 y\u0131lda 650 bin \u00f6\u011frenciye ula\u015fmak. Metro T\u00fcrkiye ayr\u0131ca Metro\u2019nun faaliyet g\u00f6sterdi\u011fi 10 \u00fclkeye son \u00fc\u00e7 y\u0131lda 12.500 ton Co\u011frafi \u0130\u015faretli ve yerel \u00fcr\u00fcn ihra\u00e7 ederek yerel \u00fcr\u00fcnlerin d\u00fcnya mutfa\u011f\u0131nda tan\u0131t\u0131m\u0131nda da \u00f6nemli bir rol oynuyor.<\/span><\/p>

U\u00e7tan Uca Al\u0131\u015fveri\u015f Deneyimi \u0130\u00e7in 100 Milyon TL\u2019den Fazla Yat\u0131r\u0131m Yapacak<\/span><\/strong>
Dijitalle\u015fme konusunda da \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcren Metro T\u00fcrkiye, m\u00fc\u015fterilerine ma\u011fazalar\u0131n\u0131n giri\u015f kap\u0131s\u0131ndan \u00e7\u0131k\u0131\u015f\u0131na kadar u\u00e7tan uca dijital bir al\u0131\u015fveri\u015f deneyimi ya\u015fatacak \u015fekilde tasarl\u0131yor. Bu kapsamda son olarak pandemiden \u00f6nce pilot \u00e7al\u0131\u015fmalar\u0131na ba\u015flad\u0131\u011f\u0131 ve 100 milyon TL\u2019den fazla yat\u0131r\u0131m hedefiyle yola \u00e7\u0131kt\u0131\u011f\u0131, Metro Fast \u00e7\u00f6z\u00fcm\u00fcm\u00fc hayata ge\u00e7iren Metro T\u00fcrkiye bug\u00fcn itibar\u0131yla \u0130stanbul, Ankara, \u0130zmir ve Bursa\u2019daki 6 ma\u011fazada Metro Fast \u00e7\u00f6z\u00fcm\u00fcn\u00fc m\u00fc\u015fterilerine sunuyor. M\u00fc\u015fteriler bu \u00e7\u00f6z\u00fcm ile \u00fcr\u00fcnlerini mobil uygulama \u00fczerinden barkod okutarak al\u0131\u015fveri\u015f arabalar\u0131na ekleyebiliyor ve al\u0131\u015fveri\u015fin sonunda saniyeler i\u00e7inde sepetin do\u011frulamas\u0131n\u0131 yaparak do\u011frudan \u00f6deme yapabiliyor. \u00dcstelik bu \u00f6demeyi de yine QR kod ile temass\u0131z olarak ger\u00e7ekle\u015ftirebiliyorlar. Metro Fast\u2019i 2021 y\u0131l\u0131nda 20 ma\u011fazada daha hayata ge\u00e7irmeyi ama\u00e7layan Metro T\u00fcrkiye, ayr\u0131ca s\u0131ra asistan\u0131, QR kodla \u00f6deme gibi sundu\u011fu di\u011fer uygulamalarla da m\u00fc\u015fterilerinin al\u0131\u015fveri\u015f deneyimlerini daha da kolayla\u015ft\u0131r\u0131yor ve g\u00fcvenli hale getiriyor.<\/span><\/p>

Dijital Men\u00fc, Haziran Ay\u0131na Kadar \u00dccretsiz<\/span><\/strong>
Metro T\u00fcrkiye; otel, restoran ve kafe sekt\u00f6r\u00fcn\u00fcn bir numaral\u0131 orta\u011f\u0131 olma vizyonuyla i\u015fletmelerin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc sa\u011flayacak \u00e7\u00f6z\u00fcmler de sunuyor. \u00dccretsiz Websitesi Platformu ile i\u015fletmeler, kurulum ve alan ad\u0131 \u00fccreti gerektirmeden sitelerini 30 dakika i\u00e7inde kurup ki\u015fiselle\u015ftirebiliyor. \u015eimdiye kadar bu uygulama kapsam\u0131nda 26 bini a\u015fk\u0131n i\u015fletmeye destek olundu. Dijital Men\u00fc ile de restoran m\u00fc\u015fterileri, ak\u0131ll\u0131 telefon ya da tablet ortam\u0131nda sipari\u015f verebiliyor. Metro T\u00fcrkiye, restoranlar\u0131 paket servis ve online sipari\u015f konusunda desteklemek i\u00e7in Dijital Men\u00fc \u00e7\u00f6z\u00fcm\u00fcn\u00fc 2021 y\u0131l\u0131 haziran ay\u0131na kadar \u00fccretsiz kullan\u0131ma sunuyor.<\/span><\/p>

1 Milyon 783 Bin \u00d6\u011f\u00fcn Yeme\u011fi \u0130htiya\u00e7 Sahiplerine Ula\u015ft\u0131rd\u0131<\/span><\/strong>
\u0130sraf ve g\u0131da at\u0131\u011f\u0131na kar\u015f\u0131 m\u00fccadelede \u00f6nemli ad\u0131mlar da atan Metro T\u00fcrkiye, bu ama\u00e7la g\u0131da israf\u0131n\u0131 \u00f6nleyen bir teknoloji giri\u015fimi olan Fazla G\u0131da\u2019y\u0131 \u00fc\u00e7 y\u0131ld\u0131r destekliyor. Metro T\u00fcrkiye, birlikte yapt\u0131klar\u0131 \u00e7al\u0131\u015fmalar ile 2017 y\u0131l\u0131ndan bu yana 785,9 ton g\u0131day\u0131 \u00e7\u00f6p olmaktan kurtararak 1 milyon 783 bin \u00f6\u011f\u00fcn yemek olarak ihtiya\u00e7 sahiplerine ula\u015ft\u0131rd\u0131.<\/span><\/p>

Bug\u00fcne Kadar 2.500 Yeni \u00dcr\u00fcn\u00fc T\u00fcrkiye\u2019ye Kazand\u0131rd\u0131<\/span><\/strong>
30 y\u0131ld\u0131r T\u00fcrk mutfa\u011f\u0131na sahip \u00e7\u0131karak, T\u00fcrk mutfak k\u00fclt\u00fcr\u00fcn\u00fcn ger\u00e7ek potansiyelini ortaya \u00e7\u0131karmak ve T\u00fcrk \u015feflerinin geli\u015fimine katk\u0131da bulunarak d\u00fcnyada hak ettikleri yere gelmelerini sa\u011flamak i\u00e7in de \u00f6nemli \u00e7al\u0131\u015fmalar yapan Metro T\u00fcrkiye, bu ama\u00e7la 2015 y\u0131l\u0131nda T\u00fcrkiye\u2019nin ilk gastronomi ke\u015fif platformu olarak yakla\u015f\u0131k 2,4 milyon euro yat\u0131r\u0131m bedeli ile Gastronometro\u2019yu kurdu. Bu platform arac\u0131l\u0131\u011f\u0131yla toplam 240 e\u011fitim program\u0131 d\u00fczenledi, 2.000 saat e\u011fitim verdi. Bu e\u011fitimlerde 3.500 ki\u015fiye ula\u015ft\u0131, 7.500 \u00f6\u011frenci \u00e7e\u015fitli e\u011fitimler ald\u0131. Ayr\u0131ca 2015 y\u0131l\u0131ndan bu yana 2.500\u2019e yak\u0131n \u00fcr\u00fcn de yine bu platformda geli\u015ftirildi.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye\u2019de 30. y\u0131l\u0131n\u0131 geride b\u0131rakan d\u00fcnyan\u0131n en \u00f6nemli uluslararas\u0131 perakende \u015firketlerinden Metro, 1990 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalar ile sekt\u00f6re ve \u00fclke ekonomisine katk\u0131da bulunmaya devam ediyor. 30. kurulu\u015f y\u0131l d\u00f6n\u00fcm\u00fcne ili\u015fkin a\u00e7\u0131klama yapan Metro T\u00fcrkiye CEO\u2019su Sinem T\u00fcr\u00fcng, s\u00fcrd\u00fcr\u00fclebilirlik, yerellik, izlenebilirlik oda\u011f\u0131ndaki faaliyetlerini ve yat\u0131r\u0131mlar\u0131n\u0131 payla\u015ft\u0131. D\u00fcnyan\u0131n en \u00f6nemli uluslararas\u0131 perakende \u015firketlerinden Metro, T\u00fcrkiye\u2019de faaliyete […]<\/p>\n","protected":false},"author":2,"featured_media":2805,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[23,33],"tags":[],"class_list":{"0":"post-2804","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-haberler","8":"category-uyelerimizden-haberler-haberler"},"featured_image_src":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/02\/metro-yatirim.jpg","author_info":{"display_name":"H\u00fcnkar G\u00f6rel","author_link":"https:\/\/www.gidaperakendecileri.org\/?author=2"},"yoast_head":"\nMetro T\u00fcrkiye 30 Y\u0131ld\u0131r Yapt\u0131\u011f\u0131 Yat\u0131r\u0131mlarla Yerli \u00dcretimi Desteklemeye Devam Ediyor - GPD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gidaperakendecileri.org\/?p=2804\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metro T\u00fcrkiye 30 Y\u0131ld\u0131r Yapt\u0131\u011f\u0131 Yat\u0131r\u0131mlarla Yerli \u00dcretimi Desteklemeye Devam Ediyor - GPD\" \/>\n<meta property=\"og:description\" content=\"T\u00fcrkiye\u2019de 30. y\u0131l\u0131n\u0131 geride b\u0131rakan d\u00fcnyan\u0131n en \u00f6nemli uluslararas\u0131 perakende \u015firketlerinden Metro, 1990 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalar ile sekt\u00f6re ve \u00fclke ekonomisine katk\u0131da bulunmaya devam ediyor. 30. kurulu\u015f y\u0131l d\u00f6n\u00fcm\u00fcne ili\u015fkin a\u00e7\u0131klama yapan Metro T\u00fcrkiye CEO\u2019su Sinem T\u00fcr\u00fcng, s\u00fcrd\u00fcr\u00fclebilirlik, yerellik, izlenebilirlik oda\u011f\u0131ndaki faaliyetlerini ve yat\u0131r\u0131mlar\u0131n\u0131 payla\u015ft\u0131. 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