{"id":2724,"date":"2021-01-14T11:43:24","date_gmt":"2021-01-14T11:43:24","guid":{"rendered":"https:\/\/www.gidaperakendecileri.org\/?p=2724"},"modified":"2021-02-05T12:58:27","modified_gmt":"2021-02-05T12:58:27","slug":"pazarlamada-yeni-trend-kisisellestirilmis-pazarlama","status":"publish","type":"post","link":"https:\/\/www.gidaperakendecileri.org\/?p=2724","title":{"rendered":"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2724\" class=\"elementor elementor-2724\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ef128ae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3ef128ae\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c0ce5df\" data-id=\"6c0ce5df\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5aacae7a elementor-widget elementor-widget-text-editor\" data-id=\"5aacae7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"td-paragraph-padding-1\"><h3><span style=\"color: #000000;\"><strong>T\u00fcketiciler art\u0131k ilgilenmedi\u011fi \u00fcr\u00fcnler hakk\u0131nda reklamlara maruz kalmak istemiyor. Ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi Gartner\u2019a g\u00f6re, 2021\u2019e kadar online reklam verenlerin en az y\u00fczde 90\u2019\u0131 ki\u015fiselle\u015ftirilmi\u015f pazarlama ara\u00e7lar\u0131n\u0131 kullanmaya ba\u015flayacak. <\/strong><\/span><\/h3><p><span style=\"color: #000000;\">Pandemi d\u00fcnyay\u0131 yeniden \u015fekillendirirken online al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131 da her ge\u00e7en g\u00fcn de\u011fi\u015fiyor. Bu trendin y\u00fckseldi\u011fini g\u00f6ren i\u015fletmeler, dijital pazarlamaya y\u00f6nelik yat\u0131r\u0131mlar\u0131n\u0131 artt\u0131r\u0131yor. Gartner\u2019\u0131n yapt\u0131\u011f\u0131 ara\u015ft\u0131rma sonu\u00e7lar\u0131, dijital pazarlama yat\u0131r\u0131mlar\u0131nda do\u011fru ad\u0131m\u0131 atmak i\u00e7in ki\u015fiselle\u015ftirilmi\u015f pazarlaman\u0131n \u00f6nemini ortaya koyuyor. <\/span><\/p><p><span style=\"color: #000000;\"><strong>M\u00fc\u015fteri Deneyimine Yat\u0131r\u0131m D\u00f6nemi<\/strong><\/span><br \/><span style=\"color: #000000;\">Dijital pazarlamada m\u00fc\u015fterilerin davran\u0131\u015flar\u0131n\u0131 analiz etmek ve kullan\u0131c\u0131n\u0131n sat\u0131n alma ge\u00e7mi\u015fine dayanan \u00fcr\u00fcnleri te\u015fvik etmek, hedef kitleye ula\u015fmay\u0131 da beraberinde getiriyor. Hedef kitleye ula\u015fman\u0131n di\u011fer \u00f6nemli yollar\u0131ndan biri de m\u00fc\u015fteri deneyimine yat\u0131r\u0131m yapmak. Forrester taraf\u0131ndan yay\u0131mlanan ara\u015ft\u0131rmaya g\u00f6re, m\u00fc\u015fteri deneyimine yat\u0131r\u0131lan her 1 dolar, i\u015fletmelere 100 dolar kazand\u0131r\u0131yor.<\/span><\/p><p><span style=\"color: #000000;\"><strong>Arad\u0131\u011f\u0131n\u0131 Bulamayan, Rakibe Ko\u015fuyor<\/strong><\/span><br \/><span style=\"color: #000000;\">Dijital pazarlaman\u0131n gelece\u011finde ki\u015fiselle\u015ftirme \u00f6ne \u00e7\u0131k\u0131yor. Ki\u015fiselle\u015ftirilmi\u015f pazarlama stratejileri, verimi kritik seviyelerde artt\u0131rabiliyor. Google verilerine g\u00f6re, mobilden al\u0131\u015fveri\u015f yapan kullan\u0131c\u0131lar\u0131n y\u00fczde 33\u2019\u00fc arad\u0131\u011f\u0131n\u0131 hemen bulam\u0131yorsa, rakiplere y\u00f6neliyor. Bu nedenle hedef kitleyi tan\u0131mak ve ona uygun bir deneyim yaratmak hem maliyetleri d\u00fc\u015f\u00fcr\u00fcyor hem de daha nokta at\u0131\u015f\u0131 bir pazarlama sa\u011fl\u0131yor. Potansiyel m\u00fc\u015fterilerin arama a\u011f\u0131 reklamlar\u0131n\u0131 kullanarak ihtiya\u00e7lar\u0131 oldu\u011fu anda onlara ula\u015fmak, son derece \u00f6nemli. Deneyim yolculu\u011fu burada da bitmemeli. Yeniden pazarlama kampanyalar\u0131yla birlikte web sitesi ziyaret\u00e7ilerine farkl\u0131 kanallardan da ula\u015f\u0131lmas\u0131 gerekiyor.<\/span><\/p><p><span style=\"color: #000000;\"><strong>2021\u2019in Pazarlama Modelleri<\/strong><\/span><br \/><span style=\"color: #000000;\"><strong>1.<\/strong> Dijital kanallar ve sosyal medya, markala\u015fma yat\u0131r\u0131mlar\u0131n\u0131 ba\u015fkala\u015ft\u0131r\u0131yor. Dizi ve m\u00fczik yay\u0131n\u0131 yapan internet platformlar\u0131 tercihi tamamen t\u00fcketicinin inisiyatifini b\u0131rak\u0131rken markalar i\u00e7in TV\u2019ye oranla \u00e7ok daha g\u00fc\u00e7l\u00fc hedefleme yapabildikleri bir alan a\u00e7\u0131yor. \u00dcstelik bu kanallarda \u00fcr\u00fcn yerle\u015ftirme ve do\u011fal reklam yapma olana\u011f\u0131 da TV\u2019ye k\u0131yasla \u00e7ok daha fazla.<\/span><br \/><span style=\"color: #000000;\"><strong>2.<\/strong> \u00dcretici, perakendeci veya sosyal medya markas\u0131 i\u00e7in art\u0131k hikayeler her \u015feyden daha de\u011ferli. Do\u011fal, samimi ve hedef kitleye uygun marka hikayeleri, m\u00fc\u015fterinin ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 da artt\u0131r\u0131yor.<\/span><br \/><span style=\"color: #000000;\"><strong>3.<\/strong> Marka i\u015f birlikleri, pazarlamada her zaman \u00f6nemli olmu\u015ftur. Ancak g\u00fcn\u00fcm\u00fcz ko\u015fullar\u0131nda yap\u0131lan i\u015f birliklerinde de\u011fi\u015fen t\u00fcketici profilini daha fazla dikkate almak gerekiyor. Daha d\u00fc\u015f\u00fck maliyetle daha etkili i\u015f birlikleri yapmak, pazarlaman\u0131n yeni trendlerinden biri olarak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>T\u00fcketiciler art\u0131k ilgilenmedi\u011fi \u00fcr\u00fcnler hakk\u0131nda reklamlara maruz kalmak istemiyor. Ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi Gartner\u2019a g\u00f6re, 2021\u2019e kadar online reklam verenlerin en az y\u00fczde 90\u2019\u0131 ki\u015fiselle\u015ftirilmi\u015f pazarlama ara\u00e7lar\u0131n\u0131 kullanmaya ba\u015flayacak. Pandemi d\u00fcnyay\u0131 yeniden \u015fekillendirirken online al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131 da her ge\u00e7en g\u00fcn de\u011fi\u015fiyor. Bu trendin y\u00fckseldi\u011fini g\u00f6ren i\u015fletmeler, dijital pazarlamaya y\u00f6nelik yat\u0131r\u0131mlar\u0131n\u0131 artt\u0131r\u0131yor. Gartner\u2019\u0131n yapt\u0131\u011f\u0131 ara\u015ft\u0131rma sonu\u00e7lar\u0131, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[23,32],"tags":[],"class_list":{"0":"post-2724","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-haberler","8":"category-sektorden-haberler-haberler"},"featured_image_src":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg","author_info":{"display_name":"H\u00fcnkar G\u00f6rel","author_link":"https:\/\/www.gidaperakendecileri.org\/?author=2"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d - GPD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gidaperakendecileri.org\/?p=2724\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d - GPD\" \/>\n<meta property=\"og:description\" content=\"T\u00fcketiciler art\u0131k ilgilenmedi\u011fi \u00fcr\u00fcnler hakk\u0131nda reklamlara maruz kalmak istemiyor. Ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi Gartner\u2019a g\u00f6re, 2021\u2019e kadar online reklam verenlerin en az y\u00fczde 90\u2019\u0131 ki\u015fiselle\u015ftirilmi\u015f pazarlama ara\u00e7lar\u0131n\u0131 kullanmaya ba\u015flayacak. Pandemi d\u00fcnyay\u0131 yeniden \u015fekillendirirken online al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131 da her ge\u00e7en g\u00fcn de\u011fi\u015fiyor. Bu trendin y\u00fckseldi\u011fini g\u00f6ren i\u015fletmeler, dijital pazarlamaya y\u00f6nelik yat\u0131r\u0131mlar\u0131n\u0131 artt\u0131r\u0131yor. Gartner\u2019\u0131n yapt\u0131\u011f\u0131 ara\u015ft\u0131rma sonu\u00e7lar\u0131, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gidaperakendecileri.org\/?p=2724\" \/>\n<meta property=\"og:site_name\" content=\"GPD\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-14T11:43:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-05T12:58:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1872\" \/>\n\t<meta property=\"og:image:height\" content=\"1248\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"H\u00fcnkar G\u00f6rel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"H\u00fcnkar G\u00f6rel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724\"},\"author\":{\"name\":\"H\u00fcnkar G\u00f6rel\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6\"},\"headline\":\"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d\",\"datePublished\":\"2021-01-14T11:43:24+00:00\",\"dateModified\":\"2021-02-05T12:58:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724\"},\"wordCount\":481,\"image\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg\",\"articleSection\":[\"Haberler\",\"Sekt\u00f6rden Haberler\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724\",\"url\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724\",\"name\":\"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d - GPD\",\"isPartOf\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg\",\"datePublished\":\"2021-01-14T11:43:24+00:00\",\"dateModified\":\"2021-02-05T12:58:27+00:00\",\"author\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.gidaperakendecileri.org\/?p=2724\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage\",\"url\":\"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg\",\"contentUrl\":\"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg\",\"width\":1872,\"height\":1248},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/?p=2724#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.gidaperakendecileri.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/#website\",\"url\":\"https:\/\/www.gidaperakendecileri.org\/\",\"name\":\"GPD\",\"description\":\"G\u0131da Perakendecileri Derne\u011fi\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.gidaperakendecileri.org\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6\",\"name\":\"H\u00fcnkar G\u00f6rel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6833176c6068a3a97919a716cee09184937057818487819b3315830bdfd463a4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6833176c6068a3a97919a716cee09184937057818487819b3315830bdfd463a4?s=96&d=mm&r=g\",\"caption\":\"H\u00fcnkar G\u00f6rel\"},\"url\":\"https:\/\/www.gidaperakendecileri.org\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d - GPD","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gidaperakendecileri.org\/?p=2724","og_locale":"en_US","og_type":"article","og_title":"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d - GPD","og_description":"T\u00fcketiciler art\u0131k ilgilenmedi\u011fi \u00fcr\u00fcnler hakk\u0131nda reklamlara maruz kalmak istemiyor. Ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi Gartner\u2019a g\u00f6re, 2021\u2019e kadar online reklam verenlerin en az y\u00fczde 90\u2019\u0131 ki\u015fiselle\u015ftirilmi\u015f pazarlama ara\u00e7lar\u0131n\u0131 kullanmaya ba\u015flayacak. Pandemi d\u00fcnyay\u0131 yeniden \u015fekillendirirken online al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131 da her ge\u00e7en g\u00fcn de\u011fi\u015fiyor. Bu trendin y\u00fckseldi\u011fini g\u00f6ren i\u015fletmeler, dijital pazarlamaya y\u00f6nelik yat\u0131r\u0131mlar\u0131n\u0131 artt\u0131r\u0131yor. Gartner\u2019\u0131n yapt\u0131\u011f\u0131 ara\u015ft\u0131rma sonu\u00e7lar\u0131, [&hellip;]","og_url":"https:\/\/www.gidaperakendecileri.org\/?p=2724","og_site_name":"GPD","article_published_time":"2021-01-14T11:43:24+00:00","article_modified_time":"2021-02-05T12:58:27+00:00","og_image":[{"width":1872,"height":1248,"url":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg","type":"image\/jpeg"}],"author":"H\u00fcnkar G\u00f6rel","twitter_card":"summary_large_image","twitter_misc":{"Written by":"H\u00fcnkar G\u00f6rel","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#article","isPartOf":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724"},"author":{"name":"H\u00fcnkar G\u00f6rel","@id":"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6"},"headline":"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d","datePublished":"2021-01-14T11:43:24+00:00","dateModified":"2021-02-05T12:58:27+00:00","mainEntityOfPage":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724"},"wordCount":481,"image":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage"},"thumbnailUrl":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg","articleSection":["Haberler","Sekt\u00f6rden Haberler"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724","url":"https:\/\/www.gidaperakendecileri.org\/?p=2724","name":"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d - GPD","isPartOf":{"@id":"https:\/\/www.gidaperakendecileri.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage"},"image":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage"},"thumbnailUrl":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg","datePublished":"2021-01-14T11:43:24+00:00","dateModified":"2021-02-05T12:58:27+00:00","author":{"@id":"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6"},"breadcrumb":{"@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gidaperakendecileri.org\/?p=2724"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#primaryimage","url":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg","contentUrl":"https:\/\/www.gidaperakendecileri.org\/wp-content\/uploads\/2021\/01\/pazarlama_trendleri.jpg","width":1872,"height":1248},{"@type":"BreadcrumbList","@id":"https:\/\/www.gidaperakendecileri.org\/?p=2724#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gidaperakendecileri.org\/"},{"@type":"ListItem","position":2,"name":"Pazarlamada Yeni Trend: \u201cKi\u015fiselle\u015ftirilmi\u015f Pazarlama\u201d"}]},{"@type":"WebSite","@id":"https:\/\/www.gidaperakendecileri.org\/#website","url":"https:\/\/www.gidaperakendecileri.org\/","name":"GPD","description":"G\u0131da Perakendecileri Derne\u011fi","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gidaperakendecileri.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/a509599b6fcfa3d743530309969de5e6","name":"H\u00fcnkar G\u00f6rel","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.gidaperakendecileri.org\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6833176c6068a3a97919a716cee09184937057818487819b3315830bdfd463a4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6833176c6068a3a97919a716cee09184937057818487819b3315830bdfd463a4?s=96&d=mm&r=g","caption":"H\u00fcnkar G\u00f6rel"},"url":"https:\/\/www.gidaperakendecileri.org\/?author=2"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/posts\/2724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2724"}],"version-history":[{"count":4,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/posts\/2724\/revisions"}],"predecessor-version":[{"id":2729,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/posts\/2724\/revisions\/2729"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=\/wp\/v2\/media\/2725"}],"wp:attachment":[{"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gidaperakendecileri.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}